| Judul | Marketing 5.0 : Technology for Humanity / Hermawan Kartajaya, Philip Kotler, Iwan Setiawan |
| Pengarang | Kartajaya, Hermawan Kotler, Philip Setiawan, Iwan |
| EDISI | 1st ed |
| Penerbitan | New Jersey : John Wiley & Sons, Inc, 2021 |
| Deskripsi Fisik | 256p. :ill |
| ISBN | 9781119668541 |
| Subjek | MARKETING—TECHNOLOGICAL INNOVATIONS DIGITAL MARKETING ARTIFICIAL INTELLIGENCE—MARKETING |
| Catatan | Marketing 5.0 is a marketing approach that leverages technology, especially AI, to personalize customer experiences and create meaningful connections. It's about using technology to understand and anticipate customer needs, offering relevant and engaging experiences throughout their journey, and ultimately, building stronger customer relationships. |
| Bentuk Karya | Tidak ada kode yang sesuai |
| Target Pembaca | Tidak ada kode yang sesuai |
| Lokasi Akses Online |
https://wileysgp.ipublishcentral.net/institution-library |
| No Barcode | No. Panggil | Akses | Lokasi | Ketersediaan |
|---|---|---|---|---|
| 000922292 | 658.84 Kar m | Baca Online | Perpustakaan Pusat - Online Resources Ebook |
Tersedia |
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| 300 | # | # | $a 256p. : $b ill |
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