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Judul Service Marketing ; People, Technology Strategy Christopher Wirtz Lovelock
Pengarang Lovelock, Christopher. Wirtz, Jochen.
Penerbitan s.l. : Pearson Education, 2004
Deskripsi Fisik xviii,652p.:bibl.:illus.:ind26 cm
ISBN 0-13-126846-5
Subjek Service Industries - marketing
Bahasa Inggris
Target Pembaca Tidak diketahui / tidak ditentukan

 
No Barcode No. Panggil Akses Lokasi Ketersediaan
0407300398 658.81 Lov s Dapat dipinjam Ruang Baca Fakultas Ekonomi dan Bisnis - RBU FEB
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pesan
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100 # # $a Lovelock, Christopher. Wirtz, Jochen.
245 # # $a Service Marketing ; People, Technology Strategy / $c Christopher Wirtz Lovelock
260 # # $a s.l. : $b Pearson Education, $c 2004
300 # # $a xviii,652p.:bibl.:illus.:ind ; $c 26 cm
650 # # $a Service Industries - marketing
990 # # $a 0407300398
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